SEARCH ENGINE OPTIMISATION (SEO)

WICKEDWEB SEO

Using our own implementation methodology which has been refined and sharpened over the last 7 years, we continually exceed client expectations. The four core areas of the Wickedweb search engine optimisation strategy are:

• Site Architecture
• Content Optimisation
• Link Building
• Activity Report

Why are we leaders in our field?
The exceptional service and ROI we deliver.

• Your Marketing Manger is the very person who is doing the SEO activity on your website.
• Every Marketing Manager has a maximum of 16 client Accounts.
• Every month we advise how your website can be evolved and bettered, and beyond search.

Contact Us on 020 7183 4999 to find out how we can accelerate your organic search positions.

The search visibility of your website is highly dependent on the underlying HTML code and how it’s written, as well as the copy and content within it. As Wickedweb is one of the leading, and multi award winning design and build agencies within the UK, there are few better placed to advise on how the correct site structure will achieve best possible search engine listings.

We make recommendations on both page and site structure to ensure your website flow is relevant to the keywords being targeted. SEO setup and ongoing techniques will include the following:

• URL optimisation
• Title tag optimisation
• Navigation performance
• Keyword density
• Internal link structure
• Image name optimisation
• Alt attribute optimisation
• Robots.txt file review
• Duplicate content checks
• Domain review
• XML sitemap review
• Error page analysis
• Redirects review
• Conversion point analysis
• Meta description
• Page layout review

Using complex algorithms and analytics, search engines such as Google use ever evolving techniques to relate website content to search queries.

We will work with you to develop content that drives targeted visitors to your website on highly relevant search queries. We use our industry knowledge and experience to monitor and adjust to shifts in search behaviour.

We continually look to develop your content to increase and improve your position within the search engines.

Search engines, and Google in particular, gives huge preference to websites that have strong link profiles. Link building between the pages of your website, will help build your link profile. This adds huge weight to the keywords within the pages you want listed within the search engines.

Wickedweb will develop and deliver an internal link building profile for your website to help optimise the content for higher search visibility. Link building techniques can include:

Directory Submission

We will submit your website to a variety of different but important online business directories that are directly related to the industry in which you operate. Directory Submissions will heavily increase your website link count which will help drive higher search ranking results.

Online PR

We will place newsworthy news releases to a number of PR and media websites with inbound links back to your site, with rich anchor links where possible.

Article Syndication

We will submit articles written by you to handpicked targeted websites and directories.

Social Bookmarking

We will submit your website to social blogs, social bookmarking and community websites.

Tracking and reporting is vital when assessing the ongoing performance, position, and improvement of your website within the search engines. At Wickedweb, your SEO Account Manager will develop both onsite and offsite reports to assess the current performance of your website within the search engines.

Onsite reporting includes natural traffic, top referring natural keywords and a full break down of search engine activity.

Offsite reporting includes rankings report, link profile report, and indexed page information.

Give is a call on 020 7183 4999.