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27 Sep 2010

Wickedweb is delighted to be working with The Glass-House

by Anna Dixon

The Glass House

The Glass-House Community Led Design is a national charity working with community groups across the UK to promote a wider understanding and practice of community led design.  The organisation provides free project support and design training to community groups who are leading regeneration projects in their area.  This includes projects focused on local housing, public spaces, community buildings, play areas, facilities for young people or entire neighbourhoods.

With a website that is underperforming and inconsistent brand communication online and off, Wickedweb's brief is to develop the brand identity, presenting new brand guidelines that demonstrate a clear understanding of the complex range of services the charity offers to communities across the UK and the varied audience that The Glass-House needs to engage.  Refreshing and clarifying the brand  to provide a set of guiding principles will ensure clear communications and successful marketing campaigns long-term.

Wickedweb's next focus is to develop the charity's digital strategy and reflect the new branding online to raise awareness and the profile of The Glass-House amongst key audiences, generate interest and new clients for The Glass-House’s paid services and encourage online donations through the Just Giving link. In addition, Wickedweb will deliver key benefits to the organisation's administrators, including an intuitive content management system (The Glass-House will be using the WickedwebCMS platform), enchanced data collection mechanisms to grow the subscriber database, exciting feature functionality and a superior hosting solution for maximum uptime and quick loading.

Check back soon for news on the website launch and more information about the WickedwebCMS modules that will deliver an impressive user experience.

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