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4 Oct 2011

Wickedweb are delighted to announce the launch of the Marketing Agencies Association ‘Best Awards 2012’ website

by Glen Richardson

The Best Awards champion the very finest in cutting edge integrated and inspiring marketing agency work produced by the UK's top creative agency talent. Organised by the Marketing Agencies Association (MAA), there are various entry categories which reflect break-through innovation, results and creative diversity. 



For the first time in the history of the awards the entry and judging processes will be handled entirely online. To accomplish this, Wickedweb were tasked with creating a dedicated awards entry site. Designed to tie in with the overall creative concept of the campaign realised by DraftFCB, the site allows users to create and manage their own account giving them the ability to submit their best work for consideration in one of the 33 categories on offer. During the judging stages of the competition, judges will be able to view and score entries online whilst the site plays host to shortlisted entries.

Stuart Wells, Managing Director of Wickedweb said: ‘We’re thrilled that we could be involved with the MAA and the Best Awards. The creative concept is really strong with real core values behind it that both agency and clients can relate to. The website itself has been created to allow almost the entire awards entry and judging process to take place digitally, in a smooth, intuitive user journey. A great collaborative piece of work between the partners involved.’

We at Wickedweb have thoroughly enjoyed working on the project, pulling out all the stops to deliver what we truly believe to be a great product. An awards entry website has massive potential to be mundane and boring but we think our solution proves that form filling can actually be quite fun!

Scott Knox, Managing Director of MAA says: ‘Wickedweb have done an outstanding job in creating an intuitive simple experience as an online application for the Best Awards, which is a very complex project.  As our first foray into online entry applications it has been both challenging and exciting and we hope everyone will find it so much more straightforward to enter.’

The deadline for submissions is fast approaching so get busy all you agency types out there!


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